Blogs and Tweets – The million dollar pipe dream

Close your eyes and picture this – you on the beautiful island and you are living out your dream life. You live in a house by the beach and your daily routine involves getting massages, getting a nice tan, alcohol at lunch, afternoon siesta’s, expensive dinners and partying with friends. And all this is possible because you have an endless source of income that comes from having a fantastic blog

Continue reading

Sponsored Content – The Delicate Dance

Over a period of time ‘Sponsored Content’ has been one of the tactics or shall I say an experiment that many marketers have indulged in within their overall Social Media strategy. With the growing maturity of social media marketing and with more marketers jumping onto the social media bandwagon, what has been the verdict on Sponsored content so far? Well it seems like marketers are a bit divided on to

Continue reading